How to discount shipping costs over a certain spend
Offering free shipping is the best way to encourage shoppers to spend more money in your store, but some products just don’t have enough profit margin to make that possible.
Shane Gowland
5 creative ways to capture email addresses
Email marketing still remains one of the most effective ways to generate sales on an eCommerce website. In this post, we look at some creative ways to capture email addresses
Our experience selling on Amazon in Australia
Our Australian-based online pet store was approached by Amazon last year, asking if we were interested in selling on their platform. To encourage us to take up their offer, Amazon
2019 year in review
Just as I did last year and the year before, I wanted to sit down for a couple of hours, make myself a cup of coffee, and think about everything
Are we underestimating the value of Bing advertising?
Google is the undisputed king of online search, so why should we invest time and money into advertising on an also-ran like Bing? In this post we look at some
A look back at some failed and unfinished projects
This is a very uncomprehensive list of projects I’ve started and abandoned in the last eight years. Several of them didn’t technically fail, as they eventually evolved into different projects
Thoughts on monetizing an established online community
First, a little backstory In 2008, when I was about 15 years old, I was obsessed with The Sims games. So obsessed that I actively participated in a number of
Aussie delivery services compared — Toll, Australia Post, and Sendle
Shipping goods across Australia is challenging. We’re a big, sparsely populated country with limited delivery options available—especially to small business. Consequently, delivery services in Australia are slow and expensive. In
Microsoft Surface Laptop – A Review
I purchased a Microsoft Surface Laptop about six months ago (this post has been sitting in drafts for a while—sorry), after my trusty 2012 model Macbook Air started having age-related